6 Steps to Getting Started With Google+

6 Steps to Getting Started With Google+

social media how toAre you thinking of using Google+?

This article will explain why Google+ should be considered and show you how to get started.

Why Google+?

Google+ has quickly become a rival social network to Facebook.

People who like Google+ say they like the clean, non-cluttered presentation of their information. They like how easy Google makes it to protect their privacy. (It may not be any less invasive than Facebook, but at least Google makes it seem easy to get back all… Read on!

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Balance is the name of the game

I have been travelling quite a bit over the past 3 weeks. Meeting people from many different sides of the cube; marketers, publicists, brand managers, directors, managers… A few of these conversations left an imprint.

I just finished reading “Leaders Vs. Managers” @ Lolly Daskals’ Blog (Lead From Within), and it did an excellent job of helping me hone in on why a few of the… Read on!

needs-vs-wants-mindmap

How do people seek to satisfy their needs?

I wrote a post a few days back referencing Maslow’s “Pyramid of Needs”, and mentioned how they must be woven into our thought process as we put together the next “disruptive innovation”. This post by Jonathan Farrington (@jonofarrington) couldn’t do a better job of driving the argument home.

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What do you think will be THE next “Disruptive Innovation” in Marketing & Advertising?

In this post, I will address “disruptive innovation” from a parallel, less “academia” perspective. Based on definitions and views on the subject from various sources, but keeping it VERY simple (K-I-S-S). In no way shape or form do I intend for this post to be anything else than a sounding pad to spark conversations and hopefully, somewhere down the road, evolve this exercise into a more profound and far reaching study.

So lets kick of by defining… Read on!

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Wrapping our mind around innovation [infographic]

Innovation is “a word” that gets a lot of flack, and in many cases is over exemplified to the extent that most end up overwhelmed and turned off.

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